"The strategic ePR and social media campaigns Portfolio Communications has developed and successfully executed have made a clear and positive effect on sales activities.”  Gareth Walters, Director of Sales and Marketing, IMC (UK) Learning

 

The media landscape is changing at a phenomenal rate.  From blogs to online forums and social networks, people are consuming news and opinion through an ever increasing variety of media.  You can no longer rely solely on traditional media relations activities to influence your audience.

 

Portfolio has a deep understanding and appreciation of the role social and emerging media can play in a total PR campaign.  We work closely with you to establish and manage your presence within the social media landscape.  We use leading-edge social media tracking analytics to monitor and analyse what is being said in real-time, allowing us to act quickly to help shape opinion and reinforce your  messages.

 

We can help you engage with your target audiences through:

 

Blogs – tracking issues, commenting and managing blogs to establish you in the blogosphere.  Facebook – researching and monitoring relevant Facebook groups, contributing to discussions and managing your company’s Facebook profile and groups. LinkedIn – utilising LinkedIn groups and polls to extend your connections and reach. Twitter – monitoring and contributing to discussions, sharing news, opinion and coverage and managing your company’s Twitter profile. E-communities – researching, monitoring and contributing to existing e-communities, and establishing and managing new ones.

 

Wondering where you are on the web?  Contact us: info@portfoliocomms.com